Quick answer: To get backlinks from resource pages, find pages in your niche that curate links, check that the page is real and maintained, then pitch one piece of your content that fills a gap on that page. Resource page owners want useful links, so a short pitch that shows where your content fits wins far more often than a generic request.
What Are Resource Pages
A resource page is a page that collects the best links on one topic in one place. Think of it as a librarian shelf for a niche. A university might keep a page of “helpful marketing tools.” A local business association might keep a page of “resources for new business owners.” A popular blog might keep a page of “the best guides on link building.”
These pages exist to help readers. The owner curates links so visitors do not have to search the whole web themselves. Because the page exists to link out, the owner is usually open to adding a good new link.
Resource pages come in many forms. Some are simple lists with short descriptions. Some are organized by category with headings. Some are long guides with a “further reading” section at the end. All of them already link to other sites, which proves the owner is willing to link out.
Why Resource Page Links Are Valuable
Resource page links are valuable for three reasons.
First, they are editorial. The owner chose to include your link because your content is useful, not because you paid for it. Google treats editorial links as real trust signals.
Second, they send relevant traffic. A person reading a resource page on link building is already interested in link building. When they click your link, they arrive warm and ready to read, subscribe, or buy.
Third, they tend to last. Resource pages change slowly. Once your link is added, it often stays for years, quietly sending traffic and authority. A guest post can fade as new posts bury it. A resource page link keeps working.
Resource page links also build your brand in a natural way. When your site appears next to respected sources on a curated list, readers associate your brand with those sources.
How to Find Resource Pages in Your Niche
You do not need an expensive tool to find resource pages. Google search operators do most of the work. Try these searches, replacing “your topic” with your niche:
- Your topic plus intitle:resources
- Your topic plus inurl:resources
- Your topic plus “helpful resources”
- Your topic plus “useful links”
- Your topic plus “recommended reading”
- Your topic plus “resource page”
For example, a link building agency might search for “link building intitle:resources” or “SEO useful links.” A local business might search for “small business helpful resources.”
You can also find resource pages by studying your competitors. Look at the sites that link to them, and check whether any of those linking pages are resource pages. If a resource page links to two of your competitors but not to you, that page is your best prospect. It already covers your topic, and your content can complete the list.
Finally, check the sites you already read. Blogs, associations, universities, and industry groups often keep resource pages that are easy to miss.
How to Qualify a Resource Page Before You Pitch
Not every resource page is worth your time. Check each prospect against five quick tests before you reach out.
First, check that the page is real and maintained. A good resource page has been updated in the last year or two, and its links still work. A page full of dead links will not help you, and the owner may not even check their email anymore.
Second, check relevance. The page should cover your topic or a closely related one. A link from a resource page about gardening will not help an SEO agency, even if the page has high authority. Relevance matters more than raw metrics.
Third, check the other links. If the page links to respected sites in your niche, it is a good sign. If it links to spammy directories, thin affiliate sites, or off topic pages, stay away. Your link neighborhood shapes how Google views your site.
Fourth, check the traffic and authority. You do not need exact metrics. A quick look at whether the page ranks in Google for its own topic tells you enough. If the site looks abandoned, skip it.
Fifth, check for a link policy. Some resource pages state that they only link to non profit sites, or to members, or to local businesses. If you do not fit the policy, do not pitch. Respect the rules and move on. For a deeper method on judging a site before you pitch it, see our guide on how to vet guest posting sites for quality.
How to Pitch Your Content to a Resource Page
A good pitch has four parts: a real compliment, a specific observation, your suggestion, and an easy next step. Keep the whole message under 150 words.
Start by showing you actually looked at the page. Name one link or section you found useful. Generic praise like “I love your site” gets ignored. Specific praise like “Your section on outreach templates helped me rebuild our process” gets read.
Next, point to the gap. Show the owner where your content fits. For example: “I noticed your resources cover outreach templates and prospecting, but you do not have a guide on reclaiming unlinked mentions. We published one here.” This frames your pitch as help, not as a favor.
Then give the exact link and one sentence on what the reader will learn from it. Make it easy for the owner to decide.
End with a soft ask. “Would you consider adding it?” works better than “Please add my link.” The owner decides. Your job is to make the decision easy.
Here is a short template you can adapt:
“Hi Name, I found your resource page on Topic while researching, and your section on Section Name was genuinely useful. I noticed you do not yet link to a guide on Gap Topic. We published one here: URL. It covers Point One and Point Two in a practical, step by step way. Would you consider adding it to your list? Either way, thanks for maintaining such a helpful page.”
Notice that the template never begs, never offers payment, and never pretends the link helps the owner. For more outreach methods, see our guide on how to find guest posting opportunities, and our list of 12 white hat link building strategies that work in 2026.
What to Do After You Get Listed
Getting the link is not the finish line. It is the start of a relationship.
First, thank the owner. A short thank you email takes one minute and sets you apart from the 99 percent of link builders who never say thanks.
Second, share the page. Mention it in your newsletter, link to it from a relevant article, or share it on social media. When you send traffic to a resource page, the owner notices.
Third, keep your content current. Resource page owners remove dead links and outdated guides. If your linked page goes stale, you may lose the link. Review your linked pages every six months and refresh them.
Fourth, track the link. Add it to your backlink tracker or a simple sheet. Note the date it went live and check it once a quarter. If it disappears, a polite email often restores it.
Frequently Asked Questions
What is a resource page in SEO?
A resource page is a page that curates helpful links on one topic in one place. It exists to help readers find the best sources without searching the whole web. Because the page already links out, its owner is usually open to adding a good new link.
How do I find resource pages in my niche?
Use Google search operators like your topic plus intitle:resources, inurl:resources, “helpful resources,” or “recommended reading.” You can also study which pages link to your competitors, since those pages may be resource pages that should also link to you.
Should I offer payment for a resource page link?
No. Resource page links should be earned by merit. Offering payment turns an editorial link into a paid link, which can violate Google guidelines and hurt both sites. Pitch the value of your content, not money.
How many resource page links should I aim for?
Quality beats quantity. Ten links from real, relevant, well maintained resource pages will outperform one hundred links from dead directories. Build a small list of strong prospects, pitch them well, and repeat the process every month.
What kind of content works best for resource pages?
Comprehensive guides, original research, free tools, checklists, and step by step tutorials work best. Resource page owners want content that stays useful for a long time.
Start Building Resource Page Links This Week
Resource page link building is simple, honest, and effective. Find pages that already link out in your niche, check that they are real and relevant, and pitch one specific piece of content that fills a real gap. Do this every week, and your backlink profile will grow with links that last.
If you want help building a steady pipeline of resource page links, guest posts, and editorial placements, explore our guest posting services and see how we earn links that keep working for years.